Timbaland, recognized producer of artists such as Nelly Furtado or Missy Elliott, has founded his own entertainment company with AI and is already signing new artists. Virtual, of course. Tata is the first to join Stage Zero and is fully created by artificial intelligence.
Fostered by Suno AI, Tata will be the company’s first pop artist and most productions will arrive hand in hand with Timbaland himself. This has already coined a new term to define Tata, describing it as the “following cultural evolution”: A-pop.
«I am no longer producing songs. I am producing systems, stories, and stars out of nowhere. Tata is not an avatar. He is not a character. He is an autonomous musical artist, living and capable of learning built with ia. It is the first of a new generation, ”said the renowned producer. Rocky Mudaliar, co -founder of Stage Zero, has clarified that the artists who are building “will be IP, Code and Robotics” and will function “totally autonomous.”
For his part, Timbaland has declared that he will not stop working with “real artists,” that he does not train AI from the music of other artists and that this “only means more creativity for creators.”