The promotion of ‘Emilia Pérez’ by Netflix has been complicated due to the resurgence of racist and offensive messages published years ago by its main actress, Karla Sofía Gascón, in her X account, and that had not been erased. The messages have tarnished the campaign for the Sofia Gascón Oscar, which has made history by becoming the first openly trans actress to receive a nomination in the Academy Awards.
Media like Variety report that both Netflix, which distributes the film in the United States, as the Public Relations Agency of Sofía Gascón, The LedE Company, have stopped communicating directly with the Madrid actress. In addition, Netflix will no longer cover the promotional expenses of Sofia Gascón to the different galas and events that had been summoned this week.
The assistance of Sofia Gascón to the Oscar gala, which is celebrated on March 2, seems unlikely, in an unheard of, as she is the main actress of the most nominated film of the night, aspiring to 13 candidacies. Nor is it clear if Sofia Gascón will appear this weekend at the Goya Awards ceremony, which are held in Granada.
On the other hand, Netflix has erased the image of Sofia Gascón from the advertising materials of ‘Emilia Pérez’ that promote the candidacies of the film to several awards. On the Netflix website “for your consideration”, the face of Zoe Saldaña, his cast partner, stands out. With this decision, Netflix would seek to disconnect from Sofía Gascón’s claims and save the minimum possibility of the film in the Academy Awards. The name of Sofia Gascón, her nominations and interviews with the actress continue to appear on the web.
Sofia Gascón has apologized for her statements. He has also defended himself from attacks through interviews and publications on social networks, in which he has reported to be a victim of a discredit campaign.