Kendrick Lamar is the musical protagonist of the week thanks to his performance in the Super Bowl, full of darts against Drake, quite evident, and more subtle political. His intermediate in the Super Bowl is neither more nor less than the most watched in history, with 133 million viewers.
Billboard publishes a Top 10 with the most watched musical intermediates in history, in which Usher is in 123 million position, and Rihanna in position 3, with 121 million. There is no mystery here: the most viewed Super Bowls performances in history are the last 3. Each is being more seen than the previous one.
Therefore, it is more interesting to observe what has happened in the streaming lists, and there Kendrick Lamar can boast a great fact. He has recovered the number 1 of the Spotify global and that is something that does not happen precisely every year. Up to 13 Kendrick songs appear in the Top 200 of Spotify.
‘Not Like Us’, which first seemed to sound in the Super Bowl, after not, and finally it was that it recovers the number 1 of the Spotify global with more than 11 million streams in one day. ‘Luther’ with SZA appears in position 3; ‘TV OFF’, which closed the set, climbs to number 8; ‘All The Stars’ with SZA to position 9; and ‘Squabble Up’ to position 13.
Other issues that appear in the Spotify global are ‘Humble.’ (29), ‘Money Trees’ (37), ‘Peekabo’ (52), ‘Pride.’ (134), ‘Alright’ (140), ‘Love.’ (143), ‘Hey Now’ (162) and ‘Euphoria’ (188). Some sounded on the set and others did not.
These data are even better if we focus on the United States: Kendrick Lamar occupies the entire top 5 and adds up to 26 issues in the local top 200 of the leading streaming platform. But the news is how the intermediate of the Super Bowl has managed to settle as a worldwide event. In Spain, for example, ‘Not Like Us’ reaches 41 of Spotify, which represents its maximum, and other 3 songs also appear in the Top 200:’ TV OFF ‘(121),’ Luther ‘(122) and’ and ‘and’ and All The Stars’ (166).
On YouTube, Kendrick Lamar’s performance adds 40 million in 2 days, although it has complicated, yes, overcome the Shakira and Jennifer Lopez record, which have reached 321 million views in 5 years in the Google viewfinder.
Who does not like to see the intermediate of the Super Bowl is Noel Gallagher, who has talked about him with Talksport, as the NME picks up: «I did not see him, I removed it. There were about 300 people out of a car in the first 2 minutes. I do not like the nonsense of the intermediate, they are usually artists who do not like. I never see it. I’m not interested”. In addition, the co-leader of Oasis was contrary to mixing music and sport: “They are taking the league, they will take the Champions League, and in 20 years everything will be a nonsense.”
We remind you that Kendrick Lamar and Sza will perform in the Olympic Stati of Barcelona on July 30. Tickets go on sale this week at Live Nation.
