A minimalist, playful and catchy production gives shape to “Esto no es amor”, the new song by HOFE next to Natalia Lacunza that makes sentimental confusion a generational mantra.
HOFE premieres “Esto no es amor”, his new single with Natalia Lacunza; a collaboration that is born from complicity and the desire to experiment without pressure. The song, with a minimalist production by the hand of Mattin Zeberioproposes a turn towards a lighter and more fun terrain, reducing the emotional intensity that will mark a large part of the album he is preparing.
The topic arose from several spontaneous sessions at Metropol (Madrid), where HOFE, Natalia and Mattin They met with the idea of trying, playing and letting themselves go. From the first session a phrase was born that would end up becoming the axis of the song: “This is not love.”
The result is a minimalist and catchy club song that addresses love from everyday life and fooling around. “This is not love” plays with romantic expectations, ironizes the codes of falling in love and turns sentimental ambiguity into an addictive chorus. More than a blunt statement, HOFE and Natalia With a natural chemistry, they find an intermediate point between their imaginaries: less dramatic intensity and more space for fun, rhythm and freshness.
With the release of this new theme HOFE Its 2026 theater tour begins, of which several were sold out in a matter of hours. Starting in March: Donostia (Dabadaba, March 13 and 14)to continue in Azpeitia (Sanagustin Kulturgunea, April 17), Madrid (The Movistar Arena Room April 25), Barcelona (La Nau May 8)and Bilbo (Kafe Antzokia May 21 and 22).
