Ava Max does not give up and releases ‘Kill It Queen’, her first single as an independent artist. Max recently announced the end of his relationship with Atlantic Records, a record label with which he worked for 9 years and with which he achieved hits such as ‘Kings & Queens’ and ‘Sweet but Psycho’. Her third album, ‘Don’t Click Play’, received zero promotion despite containing great songs like the title track, and now the artist begins a new stage backed by an independent record deal.
‘Kill It Queen’ offers two cups of her signature style, resulting in a euphoric pop track that mixes the melody of ABBA, the electropop of Robyn and the glam-rock of Queen. The influences are extremely underlined, bordering on camp and self-parody: the choral bridge seems to be inspired by that of ‘Bohemian Rhapsody’, before the song explodes into a disco climax.
The theme, on the other hand, makes use of vocabulary popularized by the LGBTQ+ community on voguing catwalks (“kill it queen”, “runway vintage, casual chic”, “she’s an icon”, “go off”) to convey a message of empowerment (that word). It is the first single from Ava Max’s fourth album, expected this year.
Ava Max has admitted to being aware of the criticism she receives for always exploring similar sounds and for her dependence on samples, but she assures that this criticism only reinforces her formula. The singer affirms that she will continue making pop because it is the music that she is truly passionate about.
A few months ago, Max opened up to Rolling Stone, stating that she considers herself the “worst managed artist in history.”
Charging …