Lorde has entered directly to number 1 on the United Kingdom album list for the first time in his career with ‘Virgin’, his fourth album. Although it is hard to believe, in the United Kingdom ‘Pure Heroine’ did not go from 4 in 2013, although it ended up selling 5 million copies globally; ‘Melodrama’ did not go from 5 in 2017 and ‘Solar Power’ did not go from 2 in 2021.
‘Virgin’ has moved 18,848 units in its first week according to UK Official Charts, that is, twice that its closest competitor, Bruce Springsteen and its unpublished record box, ‘Tracks II: The Lost Albums’, a product whose price ranges between 300 and 400 pounds in the market, depending on the format.
The public’s favorite format to enjoy ‘Virgin’ has been the vinyl, with 8,676 units sold, double that in CD format, adding 3,302 copies. In the digital field, ‘Virgin’ accumulates 6,437 equivalent by streaming and 433 digital downloads.
Lorde has benefited from the good acceptance of ‘What Was That’ on the British singles list. Although the issue has not passed from the 11th place, it has remained stable during its 10 weeks on the list and now, after the launch of ‘Virgin’, it rises from 56 to 35. In addition, ‘Shapeshifter’ enters 44 and ‘Hammer’ rises from 92 to 66.
The first data in the United States indicate that ‘Virgin’ will debut around the Top 5 of the Billboard Hot 100. It is not even a possibility for her to compete against the streaming monster Morgan Wallen. The main rival of Lorde in the United States this week is the soundtrack of ‘Kpop Demon Hunters’. The Spanish data will be known on Monday afternoon.
https://www.youtube.com/watch?v=1upozpmbm9y

